Apple’s Trade-In Program Now Includes Non-Apple Smartphones And PCs

Apple has expanded its trade-in program, which offers credit towards new device purchases in exchange for older hardware, to non-Apple smartphones and PCs (via 9to5Mac). News of the program expansion comes from changed language on Apple Store pages describing the reuse and recycle initiative on Apple’s U.S., UK and some other European store sites.

The trade-in program is operated by third-party partners to Apple, which helps explain why they’d also be interested in securing older non-Apple hardware for refurbishment. Expanding the program also helps Apple add additional incentive for switchers looking to come over to either iOS or Mac from a different platform, including Android and Windows.

Only some manufacturers’ devices are eligible for the program. In the UK, for instance, Sony, Samsung, Nokia, LG, HTC and BlackBerry devices are named specifically. PC trade-ins appear to be more open-ended, but it’s liable to change on a country-to-country basis, as Apple has different partners in each region for its credit swapping programs.

We’ve reached out to Apple to see if they can provide more info on the scope of the program, and will update if we receive more information.

from TechCrunch http://feedproxy.google.com/~r/Techcrunch/~3/6iHg-xPKfCk/

via IFTTT