Tim Cook Says Apple Watch Should Ship In April

The Apple Watch will start shipping in April to consumers, according to Apple CEO Tim Cook, who revealed that month as the expected target launch date for the company. The timeframe for launch was described as “early 2014″ when the Apple Watch was originally announced in September of last year.

The Apple Watch release date has been the subject of much speculation since its announcement, with recent reports pegging March as the month of its arrival. Cook’s decision to add some clarity to its actual release timeline is uncharacteristic for Apple, which normally doesn’t put a firm launch date on unreleased products, but pre-announcing the hardware months in advance was already a departure from standard practice.

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